Want to start a blog of your own ?
What is a blog?
Simply put, a blog is a tool that can help develop an online presence, attract leads, and engage with an audience. It’s often a series of editorial content centered around a central topic that demonstrates industry expertise — for instance, a catering company might write blog posts like “The 11 Best Appetizers to Serve to a Crowd” or “Stress-Free Dinner Parties: Recipes that are Prepared Ahead of Time”.
Blogs can help drive traffic to your website, convert that traffic into leads, establish authority in your industry, and ultimately grow your business. In fact, organizations are 13x more likely to see positive ROI by prioritizing blogging.
So, the main purpose of a blog is to connect you to the relevant audience. Another one is to boost your traffic and send quality leads to your website.
The more frequent and better your blog posts are, the higher the chances for your website to get discovered and visited by your target audience. This means that a blog is an effective lead generation tool. Add a great call to action (CTA) to your content, and it will convert your website traffic into high-quality leads. A blog also allows you to showcase your niche authority and build a brand.
Here are common features that a typical blog will include:
- Header with the menu or navigation bar.
- Main content area with highlighted or latest blog posts.
- Sidebar with social profiles, favorite content, or call-to-action.
Want to start a blog on your own?
We recommend going with a self-hosted platform. There are a few choices when it comes to self-hosted platforms, but the most popular is WordPress.
Find your new domain name. Enter your name or keywords to check availability.
Type in the desired domain in the “new domain” box and Plegma.host will show you whether it’s available or not. If not, it will provide you with a list of similar names for you to choose from.
We hope that you’ve learned some helpful information about the world of blogging. If you’ve managed to start a blog, then your next step is to work on your blog content in order to keep your future readers satisfied and engaged.
Feel free to check out our extensive list of services which will help you to run and grow your new blog!